Historical, Political and Emotional Heritage represents what Smokin Joe Frazier means to tens of millions of people from all levels of society, across the world from Fortune 500 CEOs to the man on the street, Joe Frazier was part of something so big it is sometime difficult to comprehend. To get as sense of the respect and passion his fans have for him visit www.joefrazierscorner.com


New York City - March 8,1971 what is simply known as "The Fight of the Century" took place at New York's Madison Square Garden. This sports event was so powerful in its reach to audiences around the globe (over 300,000,000 viewed or heard it) that the impact is still felt decades later and talked about among different generations.

Smokin' Joe Frazier is a boxing legend and humanitarian. He was the first American heavyweight to win an Olympic Gold Medal (1964 Tokyo), the first man to defeat Muhammad Ali and took part in some of the most historic fights ever. He has been an ambassador to the sport and since his retirement from the ring in 1981 has spent the majority of his time working with urban youth and the under-privileged. The former World Heavyweight Champion is one of the most recognized people in the world.

As well know as Smokin Joe is, the key questions is,
can he enhance your bottom line?

Take into consideration: Joe's potential for reaching and influencing the right demographics.

Smokin Joe Frazier's fan base is measured is the tens of millions. It is primarily 3 generations deep. If you visit Joe Frazier's Corner, a site set-up about 4 weeks ago, you might find the comments interesting, especially those from a younger audience. Although many marketers focus on the shrinking 18-34 market, Joe is not only known and respected by them, the baby boomer market 100,000,000 strong and growing (65% of the adult population) knows him well.

If an effective creative marketing is developed, thousands of guests and visitors should easily be recruited.


At his age does Joe generate any media interest?
    The domestic and international media interviews Joe at least once a week. Sports Illustrated, Smithsonian Magazine, Forbes, Investor Business Daily, New York Times, NY Post, NY Daily News, major newspapers in London Madrid, Poland, Italy, Hungary, Romania, Sweden, Russia, Estonia, Romania, Ukraine, France and this week reporters from Scotland and the Netherlands are arranging flights to Philadelphia to interview him. Regional papers in USA and Canada cover his activities regularly and he often appears on national TV and radio throughout the country. Simply stated the media loves him and used properly he can increase media coverage of any event he's attached to.
If the marketing strategy is executed properly hundreds of thousands if not millions of dollars in free PR should result.

Smokin' Joe Frazier would be an exciting attraction for your Hotel/Casino to meet and interact with your various targeted audiences in number of different formats. Click strategies to the right to to see a few possibilities.